2021 TOOLKIT
Welcome!
Thank you for participating in Kindness Wins Day on May, 20, 2021 - a day to celebrate kindness in sport, on and off the field. Participation in Kindness Wins Day is EASY. Simply:
Join us in celebrating kindness on May 20! Use the graphics in this toolkit to post about Kindness Wins Day and help us spread kindness to the masses!
Post a photo/video that demonstrates kindness in sport, on or off the field of play, on May 20. Post one of your own, or highlight the kindness of another! Be sure to challenge your followers to do the same.
Use the hashtag #KindnessWinsDay and tag us: @KindnessWinsFoundation (FB/INSTA) and @KindnessWinsFnd (TW)
Use any of these resources to help you prepare, create, caption, and share your posts.
Video + GIFS
2021 Kindness Wins Day Save the Date Video
Square | Vertical | Horizontal
Customizable Graphics
Use these customizable templates with your own photo
Square (PNG) | Vertical (PNG) | Horizontal (PNG)
Square (EPS) | Vertical (EPS) | Horizontal (EPS)
Key Messages, Sample Copy, and Calendar
Ready to spread kindness? Use these documents to talk about Kindness Wins Day to your audiences:
Press Release (coming soon)
please contact us a info@kindnesswins.org for media inquiries or more partnership opportunities.
A NOTE FROM OUR CHAMPIONS
"I want to help show the world the power of kindness, and the difference we can make when we take action.”
MADISON KEYS
Professional Tennis Player
Kindness Wins Co-Founder and Champion
"I do believe that the online world has the potential to be a place of positivity and support rather than a hub for cyber-bullying and we have the ability to make that transformation happen, starting with this message of spreading kindness."
MIKAELA SHIFFRIN
Professional Ski Racer
Kindness Wins Champion
“Now more than ever, we are seeing first-hand what kindness has the potential and the power to achieve if we join together in peaceful pursuit of a better humanity.”
OKSANA MASTERS
Para-Athlete, Multiple Sports
Kindness Wins Champion